Jerónimo Palacios · co-founder of Molino & Cata
Jerónimo Palacios
Co-founder of Molino & Cata
He spent fifteen years training and supporting teams in agile methodologies. At Molino & Cata, he is responsible for business strategy, distribution to the hospitality sector, and marketing for producers. His videos about oil receive over four million views per month.
- Certifications
- Professional Scrum Trainer, Scrum.org · Accredited Kanban Trainer, Kanban University
- Company
- Jerónimo Palacios & Associates, S.L., since 2017
- In the press
- Ideal, La Razón, El HuffPost and El Diario Vasco, January 2026
- Speaker
- III Certióleo Conference on Quality Differentiation, 2026
«Every time you use it, don't refill it, wash it first, because this is something they won't tell you on a label.»
What he does at Molino & Cata
He tells what the label doesn't say.
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He educatesVideos about oil usage, storage, and purchasing on Instagram, TikTok, YouTube, and X.
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He manages distribution to the hospitality sectorOils from the shop for restaurants, without intermediaries. View the oils
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Marketing for producersBranding, content, and channels for oil mills and cooperatives. Professional services
In the media and on Aprende
Interviews and articles.
Interviews and mentions
- Certióleo brings together the olive oil sector in Jaén to analyze new technologies applied to olive grovesOleorevista · October 14, 2026
- The Granada shop that sells the best olive oils: «We offer the highest quality»Ideal · July 21, 2026
- Episode #33. Leaving everything behind for oilAgro-Mundo Podcast · June 15, 2026
- Tierra de Olivos. Discussion with Molino & Cata: do we know how to sell our EVOO?7 Televisión Jaén · February 4, 2026
- The mistake almost everyone makes with olive oil at home, according to an expert: «The label doesn't tell you»La Razón · January 16, 2026
- An expert warns that what many people do with olive oil at home is a mistakeEl HuffPost · January 15, 2026
- The recommendation of an expert in quality oils: «There is only one good oil cruet for EVOO»El Diario Vasco · January 14, 2026
- The olive oil that a Granada expert asks you to avoid: «It's not the same, but it's interesting that it looks like it»Ideal · January 12, 2026
Hospitality and producers
Talk to Jerónimo.
Oil menu for your restaurant, distribution, or marketing for your oil mill.