The technical criterion that separates a good oil from an exceptional extra virgin olive oil.
Molino & Cata · Professional services
Olive oil advisory, training, digital services and marketing for mills and premium brands. From harvest to the retail shelf, with data and professional tasting behind every decision.
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Advisory Sensory Profiles Training Distribution
Tasting room · Granada
Tasting panel
CATEGORY Extra virgin
TASTING No defects
ORIGIN Traceable
CRITERIA Sensory
Granada · 37.18°N 3.60°W · Olive oil sector
Tasting
Sensory criteria applied to every decision
Field
Harvest, processing and storage
7 services
One team for the entire process
B2B
Support for producers, mills and brands
Seven services · one team
Professional services for the olive oil sector
Advisory, sensory profiles, B2B distribution, marketing and bulk oil operations for mills, cooperatives and brands. Choose the service you need today: each has its own information sheet.
01 / 07
Harvest advisory
Technical criteria to decide the harvest time and enter the mill at the exact right moment.
- Determining the optimal harvest time
- Fruit handling and mill coordination
- Batching and lot composition
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02 / 07
Processing advisory
Expert guidance on extraction, storage and the factors that define quality.
- Critical points in the processing procedure
- Extraction, storage and quality
- In-house composting · utilizing new olive grove by-products
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03 / 07
EVOO sensory profiles
Professional tasting sheets and sensory analysis to support every lot in the market.
- Professional tasting sheets and descriptors
- Evaluation of defects and virtues
- For brands, lots and competitions
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04 / 07
Training
Programs for mill teams and brands that want to master tasting, premium products and sales.
- Virgin olive oil tasting
- Production of premium oils
- Marketing and sales for olive oil companies
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05 / 07
Digital marketing for EVOO
Strategy, content and advertising that understand the product and sell with expertise.
- Social media advertising · Reels, stories…
- SEO and content strategy
- Digital presence · websites and online stores
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06 / 07
Distribution and marketing
Opening channels for your unique single-origin EVOO: companies, distribution and high-end hospitality.
- B2B sales to companies and distribution
- HORECA channel · hospitality and restaurants
- Unique single-origin EVOO with product storytelling
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07 / 07
Advisory on bulk EVOO buying and selling
Intermediation and technical expertise to trade bulk oil at a fair price, with verified quality and traceability. We connect supply and demand without losing sight of the category.
- Quality and category verification before closing
- Valuation and market price reference
- Batching, sampling and sensory arbitration
- Contact between trusted buyers and sellers
- Traceability and transaction conditions
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From Granada
Quality is decided before the bottle: harvest, processing, storage and tasting.
The Molino & Cata method · from tree to bottle
How we work
A measurable method, from tree to bottle
Every project follows the same discipline. What is not measured cannot be improved; what is not tasted cannot be sold.
01
Diagnosis
We visit the field and the mill, review data and taste your oils to establish the starting point.
02
Technical plan
We define quality objectives, the harvest schedule, and batching and processing criteria.
03
Execution
We support critical decisions during the campaign: maturation, milling and storage.
04
Evaluation
Professional tasting and parameter control: acidity, defects and sensory profile.
05
Market
We prepare the brand, content and channel so the oil reaches the right customer.
Mercedes Uceda, biologist · tasting expert
Who is behind us
“We defend quality as a way to differentiate ourselves. Every decision, from tree to bottle, leaves a number and a flavor.” Mercedes Uceda · co-founder of Molino & Cata
- Biologist from the University of Granada
- Tasting expert from the University of Jaén
- Taster at Evooleum, Ovibeja, LA IOOC and Alcuza
- Former Quality Director at IADA Ingenieros
- Collaborates in tasting training
- Together with Jerónimo Palacios · digital strategy
Expertise, endorsed
Training and method with academic backing
Training and expertise endorsed by
University of Jaén Expert Tasting Program
University of Granada Biology
Evooleum · Ovibeja · LA IOOC · Alcuza tasting competitions
IADA Ingenieros Quality Management
Frequently asked questions
Before writing to us
If you don't find your answer, tell us your case and we will resolve it in 24–48 h.
01 Do you work with small mills and cooperatives?
Yes. We adapt the scope to each project, from a one-off consultation on harvest time to support throughout the entire campaign. You don't need a large volume to produce exceptional EVOO.
02 Do you conduct professional EVOO evaluation for competitions and guides?
Yes. We conduct professional tasting, identify defects and virtues, and guide the presentation of each lot according to its profile and objectives.
03 When in the campaign is it best to start?
Ideally before harvest. Determining the optimal collection time is the decision that has the greatest impact on final quality, so the earlier we get involved, the more room we have to adjust.
04 Is the training in-person or online?
Both. We provide in-company training at your mill, sessions in our tasting room in Granada, and online programs. Sensory tasting always includes guided practice with samples.
05 What does the in-house composting service include?
We design the utilization of olive grove and mill by-products —pomace, pits, leaves, and pruning waste— to convert them into your own compost, reducing costs and footprint while closing the cycle on your farm.
06 Can you also handle selling the oil?
Yes. We cover B2B marketing and the HORECA channel, as well as the digital presence and advertising needed for the brand to reach the right customer.
Contact
Tell us about your project.
A mill, a brand, or a specific campaign. We will respond with an initial diagnosis and a work proposal.
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C. Paz, 12, Centro, 18002 Granada, Spain
Historic center · next to Plaza de la Trinidad
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Monday - Friday 11:30 - 20:30 · Saturday 11:00 - 14:00 · Sunday Closed
Opening hours
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Response in 24–48 h
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Call or WhatsApp
Request a consultation
Tell us about your project: olive mill or brand, campaign, and what you need. We’ll respond with a proposal.